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Popular culture often portrays the advertising industry as a dynamic and glamorous work environment. In some ways, this depiction is accurate: jobs related to advertising and marketing are always in high demand, with many individuals competing for the most desirable jobs. Professionals in this field enjoy the opportunity to express ideas in creative ways or to work in an environment with other creative individuals.
Advertising and marketing professionals work with people every day. Therefore, those who are most likely to succeed are outgoing and have excellent interpersonal communication skills. Those with a professional, motivated and flexible demeanor will be a good fit for this industry. Also, as the Hispanic population in the United States continues its growth, marketers definitely won’t want to leave this demographic behind. Candidates who speak a foreign language, particularly Spanish, will certainly be in demand in the future.
A challenging and rewarding long-term career in advertising or marketing is possible for those who work hard and think creatively to sell products and services. Most of the highest level advertising and marketing executives have been promoted from within the industry as they gain more and more experience. Sticking with an advertising-related job after starting at an entry-level can offer tremendous rewards for the most motivated individuals.
Find a school offering advertising and marketing programs today!
Salary Range:
$29,495 — $145,600
Education Level (minimum):
Bachelor degree in advertising, marketing, public relations, and sales and management or similar
Growth Outlook (2002 – 2012):
21 – 35%
